Playtech and Dazn Bet Join Forces to Enhance Online Gaming Experience

A premier gaming technology firm, Playtech, has partnered with Dazn Bet, an up-and-coming force in internet sports wagering, to deliver an improved gaming encounter for customers. Launched in 2022, Dazn Bet will now showcase Playtech’s vast library of casino offerings, encompassing well-loved slots, traditional table games, and engaging live dealer interactions. This collaboration is currently active in the United Kingdom, and both entities harbor ambitious aspirations to broaden their reach into other significant markets such as Spain, Germany, and Italy over the course of 2023.

Shimon Akad, Playtech’s Chief Operating Officer, conveyed enthusiasm about collaborating with a “groundbreaking” brand like Dazn Bet, underscoring their dedication to both established and nascent participants in the sector. Mark Kemp, CEO of Dazn Bet, mirrored this sentiment, stressing how Playtech’s provisions will contribute to their objective of crafting a distinctive and novel sports betting platform.

This calculated maneuver follows Playtech’s recent capital infusion of CA$12.25 million (US$9.1 million) into NorthStar Gaming, illustrating their concentration on augmenting their footprint in crucial markets like Canada.

The collaboration with Playtech brought immense excitement,” shared Michael Moskowitz, CEO and co-founder of NorthStar Gaming. “Their unparalleled knowledge will undoubtedly assist us in connecting with a wider audience of players throughout Ontario and significantly elevate our offerings.” He continued, “This supplementary capital infusion will be transformative, empowering us to dedicate even greater resources towards crafting the most exceptional experience for our user base.”